big data

AsiaInfo-Linkage touts Big Data contextual ad platform

Chinese BSS provider AsiaInfo-Linkage has teamed up with IBM to bring its Big Data appliance to Europe and other markets outside of China. The key to the Veris C3 (C cubed) offering is contextual awareness to ensure operators are only delivering relevant ads to their customers.

Making sense of big data

Big data has introduced a wealth of information and technology has now made processing that data possible in real time, leading to an exciting number of predictive and reactive scenarios for operators.

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